AIMS International Journal of Management

May 2023

(Volume 17, Number 2)

Self-Identity and Social Media: Analytical Study of Content and its Influence on Ideal and Imperative Self Development
Uzma Zaidi

Strategy for Growth and Market Leadership: The Netflix Case

Kishwar Joonas, Ahmed Y. Mahfouz, Rolanda A. Hayes

Effectiveness of Hyper Localized Data Driven Advertisements in India

Suraj Manoj Kumar Shah, Maurvi Vasavada, Mahendra S. Sharma

Process Improvement Through Value Stream Mapping: A Case Study at Vaspal, Mysore

H. Rajeshwari